Graphic design does not have industry-wide fixed costs but if you're considering hiring ToriStar, we want to make our pricing consideration and quoting process transparent. We offer many more design services than listed below. Each project is different, based on specifications. However, our standard hourly rate is $80/hr.
Logo Design Estimate: $1,200 - $7,500
You can use online services like 99Designs or Fiverr to generate quick and cheap logos. However, the designers who participate in those services are often beginners and they're working under tight deadlines. When you hire ToriStar as your graphic design agency, you will:
- Go through a thorough discovery phase in which our agency gets to know you, your business, your goals, and your target demographic because it's important to make sure the logo represents your brand.
- Work with an experienced designer who is well versed in fundamentals like color theory, typography, hierarchy, and composition. We will conduct thorough research of your industry, your competitors, and any meaningful references.
- Receive highly validated logo concepts. Our agency will use mockups of real world applications to vet ideas and only present options that prove to be effective.
- Receive high quality assets and an implementation guide. If you don't have a background in graphic design, some of the technical aspects can get confusing. ToriStar will make sure to provide all the necessary files and a helpful style guide so that you can implement your brand consistently.
Marketing Material Design Estimate: $1,500 - $7,500
- Stationery Sets. A comprehensive set may include business cards, letterhead, envelopes, mailing label, greeting cards, and invoice. Estimate $1,500 - $5,000
- Business Cards. Some clients don't need a full stationery set and just need a professional business card design. Estimate $150 - $500.
- Direct Mail Campaign. To be effective, direct mail campaigns need to be done consistently for a long period of time -- usually a year. The design requirements may include multiple variations of a mailer. Or, they may require an outer envelope, letter, reply card, and a reply envelope. Estimate $850 -$7,500 for a comprehensive campaign design. Estimate $150 - $500 for a single postcard.
- One Page Flyer. If you need a web-ready PDF flyer or a flyer for print, the cost should be about the same. Estimate about $250 - $1,000.
- Brochure. Brochures come in various sizes and folds. To keep things simple, let's consider a classic tri-fold brochure with 6 panels. Estimate $850 - $3,000.